Walker Library: *Advertising: Articles

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America: History & Life This link opens in a new window
Find articles, dissertations, and book reviews on U.S. & Canadian history. Indexes journals such as Journalism History, American Journalism, Media History, and Journalism and Mass Communication Quarterly. Limited to 6 simultaneous users.
Index of literature covering the history and culture of the United States and Canada, from prehistory to the present. Indexing for 1,700 journals from as far back as 1910. Publication List
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Fulltext multidisciplinary database of academic journals, magazines, periodicals and other reports, 19th century to present.
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General OneFile (Gale) This link opens in a new window
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OmniFile Full Text Mega Edition This link opens in a new window
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Recommended Article Databases for Advertising

ABI/INFORM Collection This link opens in a new window
Index to business periodicals covering advertising, marketing, economics, human resources, finance, taxation, computers, and more with most articles available full-text.
Local, regional, national and international business news coverage of corporations, privately held companies, local start-ups, executive profiles, marketing, finance, and industry news. Coverage from 1985-present.
Business Source Complete This link opens in a new window
Scholarly business database with indexing and abstracts back to 1886 are included. Searchable cited references are provided for more than 1,300 journals.
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Communication and Mass Media Complete This link opens in a new window
Indexing, abstracting, and full-text to hundreds of publications specific to the fields of Communication and Mass Media.
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Business Abstracts with Full Text This link opens in a new window
Including leading business magazines and trade and research journals for business research.
• Full-text articles for nearly 460 publications dating back to 1982
• Indexing and abstracts for nearly 880 publications dating back to 1981
• Over 600,000 corporate names with cross references to specific industries and countries
• Standard Industrial Classification (SIC) and North American Industry Classification System (NAICS) industry and product codes for over 190,000 subject terms
Business Insights: Essentials This link opens in a new window
Combines detailed company and industry information with scholarly journals, business news, and more. Funded by Tennessee Electronic Library.
Business resource that includes easy to use company fundamentals and investment research reports, industry rankings, profiles, and more.
Gale OneFile: Business (formerly General Business File ASAP) This link opens in a new window
Research reports, trade publications, newspapers, and company directory listings.